After more than 7 successful years of collaboration, dDotDNA ITALIA S.r.l., partner and distributor of DataDot Technology Limited and Federperiti Servizi Innovativi S.r.l., have just supplied the 1 millionth car security kit for the application to new FCA vehicles sold in Italy.

This milestone means that 1 million Italian FCA drivers have now experienced the peace of mind that comes from knowing that their new vehicle is protected by a DataDot Technology / dDotDNA car security kit, which is proven to reduce car theft at least by 60% respect the unprotected cars.

The DataDot car security kit is provided to new FCA drivers by FCA Bank (a joint venture between the Fiat Chrysler Automobiles and the Crédit Agricole Consumer Finance) as part of a finance and insurance offering.

According to Adrian Gheorghiu, Managing Director dDotDNA ITALIA S.r.l. “the success of this program is down to the proven effectiveness of the kit in reducing theft and the assurance this provides new car buyers and the excellent cooperation with our distributor Federperiti, that manages not only the logistics and the back-office support, but also the training of FCA’s dealer network in Italy”.

Andrew Winfield, Managing Director of DataDot Technology (UK) Limited also reports that “New car buyers clearly take confidence from our proven theft deterrence. In Australia and in the rest of the world we also have data showing that this sort of peace of mind does play a role in new vehicle buying decisions”.

Contact Information:

DataDot Technology Limited, Australia

Temogen Hield, CEO

Phone: +612 89774900
e-mail: thield@datadotdna.com
Web site: www.datadotdna.com

DataDot Technology (UK) Limited, United Kingdom

Andrew Winfield, Managing Director

Phone: + 44 (0) 1603 407171
e-mail: andrew.winfield@ddotdna.eu
Web site: www.ddotdna.eu

dDotDNA ITALIA S.r.l

Adrian Gheorghiu, Managing Director

E-mail: adrian.gheorghiu@ddotdna.it
Web site: www.ddotdna.it

Background:

DataDot Technology Limited is an Australian public company (ASX-DDT) that has been at the forefront of developing theft deterrent and asset identification technologies for the past 20 years. DataDot products are sold by distributors in 28 countries.

Leading the Way in Identification Technology

We are a leading solutions provider with highly innovative technologies, creating new methods of asset identification, protection and authentication leading to new markets for our products.

We have developed and are developing leading-edge identification technologies that allow assets, and their component parts, to be uniquely marked and identified. It’s akin to creating a unique asset-based DNA for products. DDT’s asset identification technologies have wide product application, and the potential to penetrate global markets in the automotive, marine, clothing and industrial materials sectors.