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Boat and Marine Equipment

The Problem
There has been an awakening of sorts within the marine industry with the level of concern regarding vessel theft, rebirthing and related fraud. Even in the relatively small Australian

   

market, a National Maritime Crime Forum estimated the annual cost of marine theft to the community to be A$15 million. In 2002, the Australian Police uncovered a Pandora’s box of maritime crime when they discovered $200,000 worth of stolen jet skis in one bust. They exposed a well organized racket stealing valuable accessories and re-birthing expensive boats.

The Solution
DataDot Technology Ltd (DDT) delivers a community-responsible theft deterrent system that has won official regulatory support in several jurisdictions. specifically targets professional thieves. Between 1,500 and 4,000 are applied per vessel, each laser-etched with a unique  Hull Identification Number (HIN) or a Personal Identification Number (PIN).

is impervious to salt water and applied to key components and areas of water craft and accessories. can be applied by individual boat owners or by the manufacturer. A simple, effective Do-It-Yourself procedure has been developed for individual boat owners to brush on the . This allows customers to DataDot their own assets in their own time with ease. On the manufacturing end, DDT has developed a specialized spray process. This process covers the hull, inboard/outboard engine and any other expensive parts with , in less than three minutes.

With such saturation and extensive coverage, is impossible to remove cost effectively. Moreover the size of the makes it impossible for a thief ever to be confident they have removed every single one. And if there is just one tiny left, the police will know it is stolen. Furthermore if a whole brand is using the system, any attempt to remove the dots from that brand’s boats or engines will immediately raise alarms.

Therefore to a professional thief, a boat with the system is far more dangerous than a boat without the system. So what can a thief do? The only solution is to stop stealing water craft that have the system.
 

The Results
In face of the thriving marine crime industry, support for has rapidly grown. It is now endorsed by several organizations in our Australian test market , including the Australian Marine Industries Federation, the Outboard Distributors Association Australia, the NSW Maritime Authority, NSW Water Police and Queensland Water Police. Marine manufacturers including Southwind Marine Products, Tohatsu Outboards, Cox Craft, Riviera, SeaDoo, Steben, Allison Boats, Southern Star, Mercury Marine, Seafarer, Haines Signature & Traveller, Mustang Pleasure Boats, Noble SuperVee, Sailfish, SunRunner and Haines Hunter use the system.

In addition, Australia’s largest marine insurer, Club Marine, now waiver the $1000 theft excess for boats protected by while SPT PWC Insurance offers policy holders with craft protected by DataDot a 10% premium discount and a reduced theft excess.

 
   

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